Archive | Customer Satisfaction

Special Lines

Once again, I’d like to propose my special holiday shopping line strategy to retailers and shop keepers everywhere.   Here it is:  We regular folks need a line.  I’m all for long wait times when I’ve got a cart full or electronics or baby dolls to put under the tree, but it’s exasperating to stand in […]

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Principles of Persuasion: Reciprocation

Currently, I am re-reading Robert B. Cialdini’s 1984 masterpiece, Influence:  The Psychology of Persuasion.  His book has sold over 2 million copies world-wide, and is widely considered an essential read in business and sales communications.  In it, he discusses what he calls the “6 Principles of Persuasion,” listing these as reciprocity, commitment and consistency, social […]

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Why do we need Live-Operator Answering Services?

Once more, let’s review.  Especially when starting up a company, isn’t an answering service an expendable luxury?  Quite the opposite.  An answering service can be the key to saving on salaries and drawing in new business, and therefore, increase your profit.   Here are the plain and simple benefits of hiring a reliable, professional service which will […]

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